Content Repurposer

Turn one piece of content into 10+ pieces using AI-powered extraction and reformatting - the "create once, publish everywhere" workflow.

When to Use This Skill

• Podcast repurposing - Convert episode transcripts to threads, posts, quotes

• Blog distribution - Transform articles into LinkedIn posts, Twitter threads

• Video content recycling - Extract quotable moments and insights

• Newsletter content - Generate social snippets from weekly newsletters

• Webinar follow-up - Create post-event content from recordings

What Claude Does vs What You Decide

Claude Does You Decide

Structures production workflow Final creative direction

Suggests technical approaches Equipment and tool choices

Creates templates and checklists Quality standards

Identifies best practices Brand/voice decisions

Generates script outlines Final script approval

Dependencies

pip install anthropic jinja2 click pyyaml

Requires ANTHROPIC_API_KEY environment variable

Commands

Multi-Format Repurpose

python scripts/main.py repurpose transcript.txt --formats "twitter,linkedin,instagram" python scripts/main.py repurpose blog-post.md --formats all

Twitter Thread

python scripts/main.py thread article.md --max-tweets 10 python scripts/main.py thread transcript.txt --style educational

Quote Extraction

python scripts/main.py quotes podcast-transcript.txt --count 5 python scripts/main.py quotes interview.txt --style inspirational

Hook Generation

python scripts/main.py hooks content.txt --count 10 python scripts/main.py hooks product-page.txt --style curiosity

Examples

Example 1: Podcast Episode → Full Content Suite

Input: 45-minute podcast transcript

python scripts/main.py repurpose episode-42-transcript.txt --formats all

Output directory: episode-42-transcript_repurposed/

├── twitter_thread.md (10-tweet thread)

├── linkedin_post.md (long-form post)

├── instagram_carousel.md (10 slides)

├── quotes.md (5 quotable moments)

└── hooks.md (5 attention grabbers)

Example 2: Blog Post → Twitter Thread

Convert 2000-word article to thread

python scripts/main.py thread positioning-strategy.md --max-tweets 12 --style educational

Output: positioning-strategy_thread.md

1/ Here's how the best B2B companies position themselves (thread)

2/ First, they identify their competitive alternatives...

...

12/ TL;DR: Position for differentiation, not features. Link in bio.

Example 3: Extract Quotable Moments

Pull shareable quotes from interview

python scripts/main.py quotes founder-interview.txt --count 10 --style inspirational

Output: founder-interview_quotes.md

1. "We didn't build a product, we built a belief system."

2. "Your first 100 customers should feel like co-founders."

...

Output Formats

Format Best For Typical Length

twitter

Thread with numbered tweets 8-15 tweets

linkedin

Long-form professional post 1,200-1,500 chars

instagram

Carousel slide content 10 slides

quotes

Shareable quote graphics 5-10 quotes

hooks

Opening lines for posts 10 hooks

summary

Executive summary 200-300 words

newsletter

Email-friendly summary 500-800 words

Content Styles

Style Tone Use Case

educational

Teaching, explaining Tutorials, how-tos

inspirational

Motivating, uplifting Founder stories

provocative

Challenging assumptions Thought leadership

conversational

Casual, relatable Personal brand

professional

Formal, authoritative B2B, enterprise

How It Works

• Content Analysis - AI reads full content, identifies key themes

• Format Adaptation - Restructures for each platform's constraints

• Hook Generation - Creates attention-grabbing openings

• Quote Extraction - Pulls most shareable moments

• Consistency Check - Ensures message alignment across formats

Best Practices

• Start with transcripts - Raw transcripts work better than polished content

• Review hooks - AI-generated hooks need human judgment

• Edit threads - Check flow between tweets

• Add context - AI can't know your audience's inside jokes

• Test variations - Generate multiple versions, pick the best

Skill Boundaries

What This Skill Does Well

• Structuring audio production workflows

• Providing technical guidance

• Creating quality checklists

• Suggesting creative approaches

What This Skill Cannot Do

• Replace audio engineering expertise

• Make subjective creative decisions

• Access or edit audio files directly

• Guarantee commercial success

Related Skills

• whisper-transcription - Create transcripts to repurpose

• youtube-downloader - Get video content to repurpose

• copywriting-schwartz - Improve repurposed copy

Skill Metadata

• Mode: cyborg

category: automation subcategory: content-automation dependencies: [anthropic, jinja2] difficulty: beginner time_saved: 8+ hours/week api_cost: ~$0.02-0.10 per repurpose