repurpose-video

This orchestrator takes a completed video's content and transforms it into multi-platform content. It sequences creator-stack:write invocations with platform-specific references to produce newsletter issues, Twitter threads, LinkedIn posts, and Substack Notes — all maintaining consistent voice through the writing skill's built-in voice handling.

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Install skill "repurpose-video" with this command: npx skills add kenneth-liao/ai-launchpad-marketplace/kenneth-liao-ai-launchpad-marketplace-repurpose-video

Repurpose Video

Overview

This orchestrator takes a completed video's content and transforms it into multi-platform content. It sequences creator-stack:write invocations with platform-specific references to produce newsletter issues, Twitter threads, LinkedIn posts, and Substack Notes — all maintaining consistent voice through the writing skill's built-in voice handling.

Core Principle: This is a thin orchestrator. All content generation is delegated to creator-stack:write , which owns the platform-specific references and automatically invokes creator-stack:voice . This skill manages the workflow sequence and platform-specific decisions only.

How Reference Delegation Works

Each platform step below invokes creator-stack:write and specifies a content type. The writing skill then loads its own reference file for that platform (e.g., references/newsletter.md , references/twitter.md ). Those files live in the writing skill's directory, not here — this orchestrator doesn't need its own references because all content generation is delegated.

When to Use

Use this skill when:

  • A video has been completed and you want to distribute its content across platforms

  • The user asks to repurpose a video into other content formats

  • You need to create a newsletter issue, social media posts, or other content from a video

  • You want to maximize the reach of a single video's content

Prerequisites

A completed video with at least one of the following available in the episode directory (./youtube/episode/[episode_number]_[topic_short_name]/ ):

  • research.md — research findings

  • plan.md — video plan with title, hook, and outline

  • transcript.md — video transcript

  • Key points or notes provided by the user

The more source material available, the better the repurposed content will be. A transcript is the richest source, but a plan + research combination also works well.

Repurposing Workflow

Execute all steps below in order.

Step 1: Load Source Material

Read all available source files from the episode directory:

  • ./youtube/episode/[episode_number]_[topic_short_name]/research.md

  • ./youtube/episode/[episode_number]_[topic_short_name]/plan.md

  • ./youtube/episode/[episode_number]_[topic_short_name]/transcript.md

If the user provides additional notes or key points, incorporate those as well.

Step 2: Extract Key Content

Synthesize the source material into a content brief. This brief becomes the shared context for every downstream writing skill invocation — it's what keeps the message consistent across platforms even as the format changes.

  • Core thesis: The main argument or insight from the video

  • Key takeaways: 3-5 actionable insights or lessons

  • Supporting points: Examples, data, or stories used in the video

  • Unique angle: What makes this perspective different from existing content

  • Call to action: What the viewer/reader should do next

Step 3: Newsletter Issue

Invoke creator-stack:write with content type "newsletter" to draft a newsletter issue.

Provide the content brief and specify:

  • Transform the video's content into a written newsletter format

  • Adapt the structure for reading (not watching) — readers scan, viewers follow linearly

  • Include the key takeaways in a scannable format

  • Link back to the YouTube video

The writing skill loads its own references/newsletter.md and automatically invokes creator-stack:voice .

Step 4: Twitter Thread

Invoke creator-stack:write with content type "twitter" to draft a Twitter thread.

Provide the content brief and specify:

  • Distill the video into a compelling thread (5-10 tweets)

  • Lead with the most attention-grabbing insight

  • Each tweet should stand alone but build on the narrative

  • Include a link to the video in the final tweet

Step 5: LinkedIn Post

Invoke creator-stack:write with content type "linkedin" to draft a LinkedIn post.

Provide the content brief and specify:

  • Adapt the video's professional insights for LinkedIn's audience

  • Use a hook-based opening that stops the scroll

  • Include actionable takeaways

  • End with engagement prompt and video link

Step 6: Substack Note

Invoke creator-stack:write with content type "substack-note" to draft a Substack Note.

Provide the content brief and specify:

  • Create a concise, conversational note

  • Highlight one key insight or takeaway

  • Drive traffic to the full newsletter issue or video

Step 7: Present and Save

Present all repurposed content to the user for review:

  • Newsletter issue

  • Twitter thread

  • LinkedIn post

  • Substack Note

After user approval (with any requested edits), save all content to the episode directory:

  • ./youtube/episode/[episode_number]_[topic_short_name]/repurposed.md

The repurposed content file should contain all platform versions with clear section headers.

Output Format

The saved repurposed.md file should follow this structure:

[Episode_Number]: [Topic] - Repurposed Content

Source

  • Video: [Title]
  • Episode: [Number]
  • Core Thesis: [One sentence]

Newsletter Issue

[Full newsletter content]

Twitter Thread

[Numbered tweets]

LinkedIn Post

[Full LinkedIn post]

Substack Note

[Full Substack Note]

Quality Checklist

Verify completion before finalizing:

  • Source material loaded (research, plan, transcript, or notes)

  • Content brief extracted with core thesis, takeaways, and unique angle

  • creator-stack:write invoked for newsletter — drafted

  • creator-stack:write invoked for Twitter — thread drafted

  • creator-stack:write invoked for LinkedIn — post drafted

  • creator-stack:write invoked for Substack Note — note drafted

  • Voice consistency maintained across all platforms (handled by writing skill)

  • Each platform's content adapts the message to its audience and format

  • Video link included in all platform content

  • All content presented to user for review

  • Final content saved to repurposed.md in episode directory

Common Pitfalls

  • Copy-pasting across platforms: Each platform needs content adapted to its format and audience — the writing skill handles this through platform-specific references, so always invoke it separately per platform.

  • Skipping the content brief: Jumping straight to writing without extracting key points leads to unfocused content that drifts between platforms.

  • Missing voice consistency: Always let creator-stack:write handle voice through its built-in creator-stack:voice invocation.

  • Forgetting video links: Every platform piece should drive traffic back to the video.

  • Over-repurposing: Not every video insight fits every platform — let the writing skill adapt appropriately.

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