card

Components: Card Layout

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Install skill "card" with this command: npx skills add kostja94/marketing-skills/kostja94-marketing-skills-card

Components: Card Layout

Guides card layout design for scannable, responsive content display. Cards are self-contained containers that group related content; used in grids for blog posts, products, templates, tools, features, galleries, and integrations.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Card Anatomy

Element Purpose

Container Border, background, shadow; consistent padding

Image / Thumbnail Visual anchor; consistent aspect ratio (1:1, 4:3 common)

Title Clear; keyword-rich where relevant

Description / Metadata Supporting text; date, author, category

CTA Action button or link; "View," "Use," "Connect," etc.

Principle: One card = one topic. Keep each card focused for scannability.

Card Types by Use Case

Type Typical Elements Page Skill

Product card Image, name, price, CTA (Add to cart, View) products-page-generator

Template card Thumbnail, name, short description, "Use" or "Preview" CTA template-page-generator

Tool card Name, one-line benefit, CTA to tool page tools-page-generator

Feature card Name, benefit, optional screenshot features-page-generator

Gallery / Showcase item Thumbnail, title, creator, link showcase-page-generator

Integration card Logo, name, short description, "Connect" or "Install" integrations-page-generator

Blog / Article card Cover image, title, excerpt, date, author blog-page-generator, article-page-generator

Resource card Thumbnail, title, format (guide, webinar), CTA resources-page-generator

Layout & Responsiveness

  • Grid: CSS Grid repeat(auto-fill, minmax()) or Flexbox; columns adapt to viewport

  • Mobile: Single column on small screens; 2–4 columns on desktop

  • Consistency: Same padding, spacing, and aspect ratios across cards

  • Hover: Subtle elevation (shadow, translate-y); avoid scale that causes layout shift (CLS)

Design Principles

Principle Practice

Visual hierarchy Title > description > CTA; clear flow

Scannability Minimal text; benefit-led copy

Consistency Same structure across all cards in a grid

Action clarity One primary CTA per card; avoid choice overload

SEO & Schema

  • Cards themselves: No specific schema; layout is UI

  • Content in cards: Use appropriate schema for the page (Product, Article, ItemList, etc.); see schema-markup

  • Images: Alt text on thumbnails; see image-optimization

  • Links: Descriptive anchor text; internal linking; see internal-links

Grid vs List vs Masonry vs Carousel

Layout Best for Skill

Grid Visual content (products, templates, gallery); equal emphasis grid

List Text-heavy (blog index, docs); compact; scan by title list

Masonry Varying heights; image gallery, portfolio masonry

Carousel Limited space; testimonials, logos, featured rotation carousel

Related Skills

  • products-page-generator: Product cards, grid layout, category pages

  • template-page-generator: Template cards, gallery structure

  • tools-page-generator: Tool cards, toolkit hub

  • features-page-generator: Feature grid/list

  • showcase-page-generator: Gallery grid, per-item format

  • integrations-page-generator: Catalog grid, integration cards

  • category-page-generator: Product grid, consistent layout

  • grid: Grid layout for card display; when to use grid

  • list: List layout; cards in list format

  • masonry: Masonry for varying-height cards (gallery)

  • carousel: Carousel for card slides (testimonials, featured)

  • hero-generator: Hero vs card—hero is single above-fold; cards are repeated units

  • brand-visual-generator: Typography, spacing, visual consistency

  • image-optimization: Card thumbnail optimization, alt text, LCP

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