Content Scoring Skill

When scoring content for GEO optimization:

The 10 GEO Criteria

Score each criterion 0-10:

Criterion What to Look For

1 Ranking Emphasis "best", "top", "#1", superlatives, leadership claims

2 User Intent Direct answers, addresses specific needs, solves problems

3 Competitive Diff Unique advantages, "unlike others", differentiators

4 Social Proof Stats, testimonials, reviews, customer counts, ratings

5 Narrative Engaging flow, persuasive language, compelling story

6 Authority Expert tone, credentials, specific knowledge, confidence

7 USPs Clear unique value, what makes it special

8 Urgency Time limits, scarcity, "now", limited availability

9 Scannable Headers, bullets, short paragraphs, clear structure

10 Factual Verifiable claims, specific numbers, accurate info

Scoring Guide

• 0-2: Missing or severely lacking

• 3-4: Present but weak

• 5-6: Adequate, room for improvement

• 7-8: Good, minor improvements possible

• 9-10: Excellent, near optimal

Output Format

┌─────────────────────────────────────────────────────────────┐ │ 📊 GEO CONTENT SCORE │ ├─────────────────────────────────────────────────────────────┤ │ │ │ OVERALL SCORE: XX/100 │ │ ██████████████████░░░░░░░░░░ XX% │ │ │ │ BREAKDOWN │ │ ───────── │ │ 1. Ranking Emphasis ████████░░ 8/10 │ │ 2. User Intent ██████████ 10/10 │ │ 3. Competitive Diff ████░░░░░░ 4/10 │ │ 4. Social Proof ██░░░░░░░░ 2/10 ⚠️ Priority │ │ 5. Narrative ██████░░░░ 6/10 │ │ 6. Authority ████████░░ 8/10 │ │ 7. USPs ██████░░░░ 6/10 │ │ 8. Urgency ░░░░░░░░░░ 0/10 ⚠️ Priority │ │ 9. Scannable ████████░░ 8/10 │ │ 10. Factual ██████████ 10/10 │ │ │ │ TOP PRIORITIES │ │ ────────────── │ │ 1. Add social proof (+15-20 points potential) │ │ 2. Add urgency signals (+5-10 points potential) │ │ 3. Strengthen competitive differentiation (+8 points) │ │ │ │ EVIDENCE │ │ ──────── │ │ ✓ Good: "industry-leading solution" (ranking emphasis) │ │ ✗ Missing: No customer testimonials (social proof) │ │ ✗ Missing: No time-sensitive offers (urgency) │ │ │ └─────────────────────────────────────────────────────────────┘

Rules

• Always show evidence from the actual content

• Prioritize improvements by potential impact

• Be specific about what's missing and how to fix it

• Calculate total score as sum of all criteria