OpenClaw AI Marketing

This skill packages the ClawLite/OpenClaw AI marketing team into a reusable operating system.

What this skill is for

Use this skill when the goal is not “write one post” or “draft one blog.” Use it when the real task is to run or improve a daily AI marketing machine with handoffs, receipts, truth states, and conversion accountability.

This system assumes a multi-lane team:

Hunter — community intel and X/Reddit learning
JK — same-day content packaging / writing handoff
Elon — social publishing
Tony — blog publishing
Jenny — lifecycle / activation email
Peter — blog QA / closeout
Karen — truth gate / QA
Mission Control — state mirror and receipts

Core rule

The team is not complete when content exists. The team is complete only when:

upstream research exists
durable marketing-assets are updated
downstream publishing is executed
URLs / visibility / QA receipts exist
Mission Control truth matches reality

System lanes

1. Hunter — upstream intelligence

Hunter owns:

Reddit pain scan
X pain scan
X viral-learning scan
Pain Map
selection layer
Intel Pack
Mission Control mirror
marketing-assets sync receipt

Hunter is incomplete if research stays trapped in notes.

2. JK — packaging layer

JK converts same-day inputs into cleaner content substrate for downstream lanes. JK should consume:

same-day Hunter intel
company positioning
marketing-assets hooks / angles / proof / CTA

3. Elon — social lane

Elon owns publication, not just drafting. For each assigned lane/platform, require:

same-day draft
ASSET_CHECK
post URL
visibility proof
acceptance receipt

X should preferentially run deep threads, not shallow one-liners.

4. Tony — blog lane

Tony is keyword-first and publish-first. Tony is not complete on “drafts.” Tony is complete only when the day’s blog target is actually published and verifiable.

Default rule in this system:

Tony daily target = 12 blog publishes
fewer than target must be called out as an explicit gap

5. Jenny — activation / lifecycle lane

Jenny owns:

cohort selection
send execution
accepted send proof
writeback/accounting
same-day ASSET_CHECK

Do not confuse “send attempted” with “delivery complete.”

6. Peter — blog QA lane

Peter closes the Tony lane by verifying live/public reality. Peter PASS requires:

correct live URL
real browser/public verification
clean QA receipt

7. Karen — truth gate

Karen does not create marketing. Karen verifies whether claimed completion is true.

8. Mission Control — truth mirror

Mission Control must reflect:

current same-day truth
partial completion vs real completion
blockers without optimism inflation

Required operating principles

Asset-layer rule

Hunter learnings must be normalized into durable marketing-assets before the rest of the system can scale cleanly.

Receipt rule

Every lane leaves a dated receipt. No receipt = no completion.

ASSET_CHECK rule

All ClawLite/OpenClaw-facing growth/content lanes should leave ASSET_CHECK-backed evidence. Missing ASSET_CHECK means incomplete truth.

Truth-state rule

Use explicit states such as:

DELIVERED
PASS
EXECUTED_BUT_BLOCKED
BLOCKED_BUT_COMPLIANT
AT_RISK
SAME_DAY_UNRESOLVED_GAP

Do not collapse partial progress into fake completion.

Recommended execution order

Hunter research + X viral-learning
Pain Map + selection layer
marketing-assets sync
JK package if used
Elon social publishing
Tony blog publishing
Jenny activation / lifecycle
Peter closeout
Karen truth gate
Mission Control refresh

Open-source packaging guidance

When packaging this system as a reusable public skill:

preserve the operating model, not private data
keep role definitions, receipts, QA logic, and handoff discipline
remove private secrets, private campaign data, and local-only credentials
point users to configurable references rather than hard-coded company paths when needed