/announce

Launch announcements for every platform. One command.

What This Does

Generates launch posts optimized for:

• Twitter/X

• Hacker News (Show HN)

• Reddit (relevant subreddits)

• Indie Hackers

• Product Hunt (draft)

Each post formatted for platform norms and best practices.

Usage

Basic announcement

/announce https://volume.app "Fitness tracking app for lifters"

With more context

/announce https://volume.app "Track your lifts, see your progress" --features "Progress charts, Exercise library, Rest timers"

Specific platform only

/announce https://volume.app --twitter-only

Process

1. Gather Context

From URL (browser automation or fetch):

• Page title and description

• Key features from content

• Screenshots/visuals

From Brand Profile (if exists):

• Voice and tone

• Target audience

• Hashtags

From User Input:

• One-line description

• Key features (if provided)

2. Generate Platform-Specific Posts

Twitter/X

Short, punchy, visual-friendly:

Just launched: Volume

Track your lifts. See your gains.

✅ Progress charts ✅ 50+ exercises ✅ Rest timers

Free at volume.app

#fitness #strengthtraining #buildinpublic

Variants:

• Feature-focused

• Story-focused (why I built this)

• Question/engagement opener

Hacker News (Show HN)

Title + context that HN appreciates:

TITLE: Show HN: Volume – Simple strength training tracker

BODY: Hey HN,

I built Volume because existing fitness apps are either too complex or focused on cardio.

Volume is dead simple:

• Log your lifts (exercise, weight, reps)
• See progress over time
• Get notified when to rest

Built with Next.js, TypeScript, and Convex. Happy to answer any questions about the stack or the fitness tracking space.

https://volume.app

Key elements:

• "Show HN:" prefix in title

• Technical context (HN loves this)

• Open to questions

• No marketing fluff

Reddit

Subreddit-specific and authentic:

r/fitness

TITLE: I built a simple lifting tracker because every app was too complicated

BODY: After years of using spreadsheets and apps that wanted me to track calories, sleep, water, AND workouts, I built something focused:

Volume tracks just your lifts. That's it.

• Log exercise, weight, reps
• See charts of your progress
• Simple rest timer

It's free, no account required to start.

Would love feedback from the community: https://volume.app

What features would make a lifting tracker actually useful for you?

r/selfhosted or r/SideProject

TITLE: [Project] Volume - Open source strength training tracker

BODY: Built this over the last few months as a side project. Stack is Next.js + TypeScript + Convex.

Focused on simplicity - just tracking lifts and showing progress.

Source: github.com/MistyStep/volume Try it: volume.app

Happy to discuss architecture decisions or take feature requests.

Indie Hackers

Founder story + metrics + ask:

TITLE: 🚀 Just launched Volume - Strength training tracker for people who hate complex apps

BODY: Hey IH!

The problem: Every fitness app wants to track everything - calories, sleep, water, mood. I just want to remember how much I lifted last time.

The solution: Volume does one thing: tracks your lifts. Log the exercise, weight, and reps. See your progress over time.

The stack:

• Next.js + TypeScript
• Convex for backend
• Vercel for hosting
• Total monthly cost: ~$0 (free tiers)

Current status:

• Launched today
• 0 users (it's launch day!)
• Free forever, considering pro tier later

The ask: Would love early feedback. What would make you actually use a lifting tracker?

Link: https://volume.app

Product Hunt (Draft)

For later submission:

TAGLINE: Track your lifts. See your gains.

DESCRIPTION: Volume is a strength training tracker built for people who hate complex fitness apps.

No calorie counting. No meal plans. No social features. Just: ✅ Log your exercises, weights, and reps ✅ See progress charts over time ✅ Rest timer between sets

Built by a lifter, for lifters.

FIRST COMMENT: Hey PH! 👋

I'm [name], and I built Volume because I was frustrated with fitness apps trying to do everything.

I've been lifting for [X] years, and all I wanted was a simple way to track my progress. Volume is what I wish existed when I started.

Would love your feedback - what would make the perfect lifting tracker for you?

3. Output Format

LAUNCH ANNOUNCEMENTS FOR: Volume ═══════════════════════════════════════════════════════════════

TWITTER/X ───────────────────────────────────────── Just launched: Volume

Track your lifts. See your gains.

✅ Progress charts ✅ 50+ exercises ✅ Rest timers

Free at volume.app

#fitness #strengthtraining #buildinpublic ───────────────────────────────────────── Character count: 178 Account: @MistyStepLLC

HACKER NEWS ───────────────────────────────────────── Title: Show HN: Volume – Simple strength training tracker

[Full body text] ───────────────────────────────────────── Submit at: https://news.ycombinator.com/submit

REDDIT ───────────────────────────────────────── Subreddit: r/fitness Title: I built a simple lifting tracker because every app was too complicated

[Full body text] ───────────────────────────────────────── Other relevant subreddits: r/GYM, r/strength_training, r/SideProject

INDIE HACKERS ───────────────────────────────────────── [Full post] ───────────────────────────────────────── Submit at: https://www.indiehackers.com/new-post

PRODUCT HUNT (DRAFT) ───────────────────────────────────────── [Draft for later] ───────────────────────────────────────── Prepare at: https://www.producthunt.com/posts/new

═══════════════════════════════════════════════════════════════

LAUNCH CHECKLIST: □ Post to Twitter first (engage with replies) □ Submit to HN (morning EST best) □ Post to Reddit (read subreddit rules first!) □ Post to Indie Hackers □ Save Product Hunt draft for later (schedule properly)

TIMING TIPS:

• Twitter: Anytime, engage quickly
• HN: Tuesday-Thursday, 9am EST
• Reddit: Check each subreddit's active hours
• Indie Hackers: Weekdays
• Product Hunt: Tuesday-Thursday, midnight PST

Platform Guidelines

Twitter

• Keep under 280 chars (or use thread)

• Emojis OK but don't overdo

• Visual content performs better

• Reply to comments quickly

Hacker News

• No marketing speak

• Technical details appreciated

• Be ready to answer questions

• Don't ask for upvotes

Reddit

• Read subreddit rules first

• Be authentic, not promotional

• Engage with comments

• Don't spam multiple subreddits

Indie Hackers

• Founder story matters

• Be specific about stack/costs

• Ask genuine questions

• Follow up on feedback

Product Hunt

• Schedule carefully (midnight PST)

• Prepare maker comment

• Get hunter if possible

• Engage all day

Related Skills

• /post

• Quick posts (not full launches)

• /launch-strategy

• Full launch planning

• /copywriting

• Better marketing copy

• /brand-builder

• Establish voice first