Ad platform specifications and best practices. Covers Google Ads, YouTube, Instagram, TikTok, and Meta ad formats, dimensions, character limits, and optimization tips. Load this skill when creating platform-specific content or recommending campaign settings.
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Install skill "platform-specs" with this command: npx skills add GoogleCloudPlatform/skillsmp-googlecloudplatform-googlecloudplatform-platform-specs
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Google Ads copywriting expertise. Covers Responsive Search Ad (RSA) best practices, headline formulas, description frameworks, and character limits. Load this skill when generating text ads, headlines, or ad copy.
Cinematic video ad storytelling expertise. Covers 3-act narrative structure, emotional arcs, camera motion, scene transitions, and voiceover pacing for 24-second commercial video ads. Load this skill when generating video ads or storylines.
Visual art direction expertise for marketing imagery. Covers photography styles, composition rules, color theory, lighting techniques, and product staging. Load this skill when generating image ads, asset sheets, moodboards, or keyframe images.
Brand strategy and campaign positioning expertise. Covers audience segmentation, competitive differentiation, value proposition frameworks, and campaign brief creation. Load this skill when setting up campaigns, selecting audience segments, or defining creative direction.