Champion Engagement System Skill

When to Use

• Building community advocacy programs (advisory circles, ambassador tracks, beta councils).

• Coordinating champion contributions to events, content, referrals, or product input.

• Monitoring engagement health and risk signals among top advocates.

Framework

• Selection Criteria – health scores, expertise, influence, diversity goals, legal clearance.

• Journey Mapping – onboarding, activation milestones, recognition, renewal.

• Contribution Menu – speaking, content creation, mentoring, betas, peer support.

• Incentives & Recognition – swag, access, revenue share, spotlight campaigns.

• Measurement – track contributions, influenced pipeline, retention, satisfaction.

Templates

• Champion Tiering: See references/champion_tiering.md for levels and benefits.

• Champion roster sheet with scoring, status, and owner.

• Program brief (objectives, commitments, benefits, timeline).

• Recognition calendar + communication kit.

Tips

• Offer multiple contribution tiers to accommodate bandwidth.

• Create private channels for champions to bond + give feedback.

• Pair with launch-community-activation-series to slot champions seamlessly.